Somehow I have become the social media "expert" in my office. However, with a staff of six and so many projects that it's difficult to keep up with various trends -- marketing, design, etc. -- it doesn't take much to be an expert. In a larger office, particularly in the private sector, I would just be a worker bee trying to keep up with new technology.
As it is, I have read several articles online and even attended a conference focusing on social media. Remember this story where I unintentionally disregarded the keynote speaker?
This was an unfortunate experience especially since he was very interesting, entertaining and knowledgeable. Tomorrow Penny and I will have another chance to listen to Peter Shankman when we attend a workshop in Tulsa. Since money is tight, especially at a nonprofit, I don't have too many professional development opportunities. So I'm glad the powers that be at OkieSMart are bringing Shankman to Oklahoma.
Hopefully, we will manage to forget what idiots we were in Frisco and learn some very helpful information. Because for the first time in quite a while, I'm excited about learning new things in the field of PR/marketing.